Did the
Wonder Girls really have to go to America?
There
is no other way to express hardship. Whatever was thought as suffering
could not match what the girls went through in America. In 2009 the
Wonder Girls were a nationally treasured girl group in Korea. They were
the best of the best, the very tip of the top. However, in less than two
years, their high profile status was upset and flipped over. Their
rivals have moved into their place and even their juniors have fought
their way up to stardom.
People cocked their head to one side, and put a question mark to
JYP's
strategy of leaving the home turf. Why not just stay at the top in the
K-pop world? Even fans were disappointed and didn't understand why the
Wonder Girls had no other plans but to start activities in America.
To
get to the point of the message here, the Wonder Girls' activities in
America were not a waste of time. Instead of being safe at the top, they
tackled (and still are tackling) a challenge. Although it was a tiring
and relentless two years, the pain from their experiences in America
eventually became medicine. The girls' musical foundation has definitely
matured and developed and it shows in their new album "Wonder World."
On
November 6 the Wonder Girls were interviewed by Dispatch News at
Imperial Hotel. The girls were asked to comment and tell their sides of
the story in response to five popular rumors.
Rumor # 1: The Wonder Girls Failed in America
From "
Tell Me" to "
So Hot" to "
Nobody,"
with each song the girls took the nation by storm. Therefore their
departure to America in 2009 was a bit of a surprise. Two years of
activities away from home just seemed like too long a time, and the
reaction to the mini-album last year was at best mediocre. There can't
help but be a lot of talk of the Wonder Girls having failed in America.
Sun Ye:
We understand why people question why we left Korea. One can say it is
because the expectations people had of us were big, but our side of the
story was different. Two years ago, we were completely exhausted. We
needed time to slowly reenergize and progress in our development. Our
time in New York was probably the most important period of my life. In a
diverse environment with a lot of cultures and people present, we
learned a great deal. If it wasn't for that, there would have been no
producing or rap making in the new album. We are truly grateful for our
time in America, and it was an important one for us as a group.
Ye Eun:
If we went to America now, things would have been a bit easier. The
most important thing I learned is that if you want to succeed in foreign
activities, the key is learning the language. You have to be understood
in order to communicate your intentions. We have no trouble
understanding and answering questions now, therefore we have acquired
both the language and culture. Our clearly defined goals and visions for
America, give us the confidence we need to move on.
It was also a hot issue when famous American producer
Teddy Riley (who produced
SNSD's "
The Boys")
posted on his Twitter that the Wonder Girls were "flops in America" and
that "no body cares about them." The girls have responded by stating
that they "understand his statement" and showed mild indifference by
stating "if you get hit on the right cheek, offer them your left."
Sun Ye:
There are a lot of people that think our activities in America are a
failure, but things just got heated because Teddy Riley is a famous
icon. Every single person out there is not going to like us or be our
fans. The fact that Teddy Riley even knows who we are is an honor. But
the thing is we aren't even thinking about closing promotions and
activities in America. It is too early to judge whether or not we have
failed or succeeded. On the outside it may seem like we aren't attaining
the desired level of achievement, however there are many things we have
learned and gained. All we ask is for fans to hear us out until the end
and to support us.
Rumor # 2: The Wonder Girls Delayed Their Comeback Because of SNSD
The
girls have stated that they had the confidence, but the way their
comeback was implemented has fans questioning that confidence. The
Wonder Girls decided to delay their comeback by three weeks, although an
obvious competition between both girl groups was anticipated. People
are saying that the comeback got delayed due to fear of this competition
against SNSD.
Sun Ye: There was a lot of
debate on how to implement plans for our new album even after the
decision was made to make a comeback in Korea. In the end, the album was
produced, but there were a lot of different opinions on regularities
and irregularities. The decision to even make a comeback was not planned
in advance, so the time we had to prepare was a very short one. For our
fans in Korea we decided to make a comeback, and it was just a matter
of the amount of time it took to have good music made and ready.
Yoo Bin:
We have been in the business for four to five years, and this is the
first time our comeback coincided with SNSD, so we are fully aware that
both groups are going to be compared and pitted against. But that
doesn't mean we have to always be conscious of it and plan deliberately
according to this competition. In popular media there is a diverse
demand for what people want. What we can't produce and supply, SNSD is
there to fill that empty spot, and vice versa. We are just happy and
grateful that we can take part in such a energetic market called K-Pop.
The
girls have also expressed that SNSD were great colleagues and friends
that worked towards the same goal of spreading and influencing the K-Pop
scene. The girls have monitored SNSD's work with their latest single,
"The Boys," and are excited to be working alongside each other this time
around.
Rumor # 3: Retro Doesn't Work Anymore
Ye Eun:
There was a great deal of dispute over our title track. What people
want within mainstream pop culture is very diverse. While some people
wanted to see retro Wonder Girls, others wanted to see a different side
to us. It was our challenge to come out with a fresh concept without
losing the Wonder Girls touch. We found that middle ground with "Be My
Baby" - the song falls somewhere in between trend and retro.
Yoo Bin:
"Be My Baby" is not our usual retro music, but it is fresh with a retro
touch to it. It's a very soulful and uptempo song, but at the same time
it has a 60's style retroness to it. The outfits also follow the same
concept. We made a change by adding leather, but polka dots kept a retro
foundation. We got a lot of help from
Beyonce's choreographer and
Katy Perry's stylist.
Rumor # 4: Wonder Girls Can't Sing Live
After music, fans demand live performances. It is known that less vocally talented
Sohee and
Hye Lim
are given little singing time, and main vocals Sun Ye and Ye Eun are
known for their frequent off note incidents. People say that Wonder
Girls are poor live performers.
Sohee: For this
album we tried a lot of new things while dividing songs into parts. We
decided to change things up and not follow the template we followed
before. In "Be My Baby," I sing more than four lines during the
introduction, and it is the same for Hye Lim. There was a lot of
pressure, and we had a lot of difficulty with some parts of the song,
but I developed a sense of responsibility and it was a chance for me to
practice a lot more vocally. Fans can be sure to expect a lot of things
from our activities.
Sun Ye: We tried hard to
produce our own sound. We tried a new soulful and fresh singing method.
When you listen you might think the new sound comes from higher notes or
the increase in ad-libs, but it is actually from a more relaxed and
comfortable style that we adapted.
Rumor # 5: Wonder Girls are Outdated
Although
there are great expectations for the girls on one side, there are also
those that are more cynical. There is talk that Wonder Girls are out of
season. Because of spending time in America, many fans have slowly
started to forget about the Wonder Girls.
Hye Lim and
Yoo Bin:
Waiting two years is a long time. So we wanted to make a comeback that
filled in all of the empty spots that fans developed during the wait. We
satisfied from the fact that people are happy and excited after hearing
our music. We also plan to appease fans and become closer to them by
trying our best and participating on music programs and variety shows.
Sohee and
Sun Ye:
There is a benefit to having been gone for such a long time. We can
comeback with an outlook of a new comer. It feels exactly like the days
when we got nervous from seeing the red light on the camera go on. We
see it as an opportunity to grab people's hearts. Our goal is to give a
positive influence under the name "Wonder Girls." Every day has a
beginning and an end, and we still have a long ways to go.